MindBlown Life Financial Literacy Skills Game Released


MindBlown LifeMindBlown Life, the financial literacy skills game has finally been released in Apple’s AppStore. The game combines strategy with life-simulation and real-time puzzle elements. Players make their virtual life into their own by creating a customizable avatar, choosing their career, and performing reflex-based mini-games at work to earn “Money,” “Skill,” and “Reputation” points. These points help them get promoted in their careers; move out of their parents’ houses; start their own businesses; and more. Players have to eat, sleep, and manage their finances adequately in their mindblown world.

The company behind the game, Mindblown Labs has seen tremendous success following their kickstarter campaign. Most recently, American Express, in partnership with Ashoka Changemakers®, selected MindBlown Labs to join the 2013 list of American Express Emerging Innovators. The 45 social entrepreneurs (15 from the United States, 15 from Canada, and 15 from Mexico) on the list have been recognized by American Express and Ashoka Changemakers® as the innovators most likely to become the next generation of leaders who will solve the world’s critical challenges.

“The strength of our global society depends on the work of passionate innovators who can respond to the needs of our communities,” said Timothy J. McClimon, president of American Express Foundation. “These 45 young entrepreneurs have channeled their empathy and commitment to create solutions that are currently changing lives throughout North America.”

Jason Young, CEO of MindBlown Labs said, “MindBlown Labs is committed to developing interactive tools and experiences that enable people to reach their full potential. We are thrilled that our mission to educate and empower millions of Americans has been recognized and championed by American Express and Ashoka.”

MindBlown Labs will join their fellow Emerging Innovators at a two-day Leadership Boot Camp in New York City. The Boot Camp aims to accelerate and highlight the ideas of tomorrow’s leaders through training, mentorship, promotion, and collaboration. Participants will have the opportunity to seek guidance from leaders, including president of American Express’ U.S. Consumer Services Group, Josh Silverman; Ashoka Fellows Charles Best, Molly Barker, Tonya Surman, George Roter and Ai Jen Poo; author and entrepreneur, Seth Godin; and Huffington Post Media Group Chief of Staff, Koda Wang.

You can download the Mindblown Life iPhone game for free at the App Store.