global health

iHeed & Mobento: Tackling Health Issues in Developing Countries

iHeed, a leading body for promoting innovation in health education, has partnered with video learning platform Mobento, to launch a library of health education videos to help tackle health issues in developing countries.

This library of instructional health education videos will be collated and curated by iHeed and hosted on Mobento’s Global Health Channel. These will be made freely available to community health workers, NGO’s, governments and the general public via the Mobento website and Android App and will cover a variety of topics including resuscitating new born babies and water filtration.

One of the reasons why Mobento was selected over other mobile video platforms is its spoken word search. By typing in a search term, end-users will be presented with video results that show the exact moment in a time scrub bar when that word is spoken. This will help users find relevant content, from hundreds of hours of video, in time critical situations where mobile data bandwidth is limited.

iHeed’s videos will also be organised into courses. Using Mobento’s analytics tools, iHeed will be able to monitor the progress of users, such as health workers who watch the video content in the field.

Dr Kunal D Patel, Medical Director of iHeed commented, “Education is the key to addressing global health issues. By using new media and the unique technology Mobento provides, we will be able to provide searchable, digital content that is easily accessible. This will aid the raising of health awareness but as importantly, help train health workers globally.”

Africa bears the burden of a quarter of the World’s diseases but has only three per cent of its health workers. Each year, 8.8m African children die before their fifth birthday with the majority of deaths caused by preventable diseases such as pneumonia, diarrhea and malnutrition.

iHeed expects mobile video to be particularly effective in delivering vital training for Africa’s community health workers. Not only is mobile video more transportable than laptops or TVs, 800m mobile phones are expected to be in use in Africa by 2015.

iHeed’s Global Health Channel is now live on and can also be accessed via most Android Smartphones on Mobento’s Android App on Google Play.

Source: Press Release

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